How we make money

StartupList is free to browse, vote on and review. Founders and affiliate programs pay for it.

Founders pay to launch

A launch costs $49 for a Permanent listing or $799 for Featured, which adds paid placements around the site. We review every paid launch before it goes live, and refund it in full if we can't publish it. See what each includes.

Paid placements are labelled

Founders can buy the sponsor spot at the top of the homepage and the tab pages, a week in Featured this week, or first place among the alternatives in their category. Each one is marked where it shows: Sponsor, Featured this week or Ad.

Some links are affiliate links

When a company runs an affiliate program, our links to its site, a deal's link among them, may go through our affiliate link, and if you buy, the company may pay us a commission. The note at the foot of every page says so. The link to the company's own website on its page always goes straight there.

Votes and reviews aren't for sale

The leaderboards count members' votes, and nobody adds votes by hand, us included. A paid launch ranks by its votes like any other, and members write the reviews.