Artisan is an AI business development representative, called Ava, that runs outbound sales for a team. Ava finds and enriches B2B leads, writes and sends personalized emails and social messages, queues call steps for reps, handles replies, and books meetings on the reps' calendars.
Ava can work in two ways. Teams can plug her into the CRM and tools they already use, with two-way Salesforce and HubSpot sync, and she sends as their own reps while respecting account owners. Or teams can consolidate data, sequencing and dialing into the Artisan platform and let Ava run the whole outbound motion.
The platform includes a database of more than 250 million B2B contacts, and Ava enriches prospects from 22 data sources. Campaigns cover cold outbound, known contacts already in a CRM, and existing customers for upsell and cross-sell. Teams can set an approval mode, escalation rules and exclusion lists, so a human steps in when a conversation crosses a set line.
It is aimed at businesses, from startups to enterprise go-to-market teams. Pricing is not published on the page. Plans are scoped to lead volume, mailboxes and dialer seats, and visitors are directed to talk to sales for a quote. Each plan includes onboarding and customer support, and the company states it is SOC 2 Type II certified and supports SSO and SAML.
